You may think that the restaurant that charges you 10 bucks for your sandwich (where you can buy practically the same sandwich or ingredients to make one literally for a quarter of the price) is ripping you off, and the boss of this restaurant is swimming in his swimming pool filled with all the cash you and the other busy and naive people give to him on the daily basis.

Well after some observation and some time, I found out that businesses in general (or SME in this case) are generally losing money. Or their margin are usually very thin. Restaurants you see in the street are making in general…